Apple’s AirTag 2 is seeing its lowest price yet just in time for Black Friday. Amazon is offering the four-pack for $69.99, down from its usual $99 price tag. The single-pack has also dropped to a record low, now $23 versus the regular $29. Both deals mark the best pricing ever recorded for the latest model.
These discounts bring the AirTag 2’s two best offers this season: the four-pack at $69.99 and the one-pack at $23. If you’ve been considering replacing lost trackers or gearing up for holiday gifts, these slashes make now one of the most affordable times for stock-ups.
What’s Different About AirTag 2
The AirTag 2 packs an upgraded Ultra Wideband chip compared to its predecessor. That improvement boosts the range of the Precision Finding feature by up to 50 percent, letting users track objects from even further away with more accuracy. For frequent travelers or anyone tracking items over longer distances, this is a meaningful upgrade over the first generation.
Black Friday Timing & Deal Watch
Black Friday for 2026 falls on Friday, November 27, making this week one of the first chances to lock in major Apple deals. Ahead-of-season price cuts like these often set the tone for what follows. For more Apple gadgets—AirPods, Apple Watch, iPads—bargains tend to deepen as retail competition heats up.
If you don’t need multiple tags right away, the single-pack deal may suffice. But the four-pack is clearly the headline deal for heavy users or gifting purposes. Watch for stock levels—offers this good tend to disappear quickly.
These deals likely won’t be the only standout during the holiday shopping stretch. Amazon and other retailers typically add more aggressive discounts as supply, inventory planning, and competitive pressure come into play. It’s worth keeping an eye out on daily-deal roundups, especially during that window between now and Black Friday itself.
Bottom line: It’s a rare moment when Apple’s newest tracking hardware hits its lowest ever street price this early. If staying connected to your stuff matters—or if you’ve been eyeing a bundle for friends or family—this is a Black Friday signal worth heeding.
