Apple’s previous-generation rugged smartwatch, the Apple Watch Ultra 3, just hit its lowest price ever in the U.S. Today, Amazon is selling the Black model paired with a Large Black Milanese Loop for $599.97 — a full $299 off its original sticker price. This deal undercuts previous sales this year by roughly $100.
Meanwhile, Best Buy has matching markdowns on other Ultra 3 models. Shoppers can grab the Black or Natural finishes at $649, down from $799. That pricing comes in notably lower than what’s currently being asked for the newer Ultra 4.
What’s in the Ultra 3 & Why This Deal Matters
The Ultra 3 brought several high-end upgrades over the earlier Ultra 2 when it launched, including a brighter display, new chipset, and better environmental ruggedness. Though not as fresh as Ultra 4, it still offers formidable durability and features for outdoors users. Seeing such steep drops in price generally means retailers are shifting inventory ahead of newer product launches.
Should You Wait or Jump?
If you’re looking for peak performance and all of the latest features, Ultra 4 will eventually offer more, but its current pricing remains significantly above these Ultra 3 discounts. For those who want ruggedness, health sensors, GPS, swim-proofing, and long battery life, Ultra 3 at $599 gives a strong value. If future version enhancements are minor relative to price differential, now is a logical time to buy.
That said, supply may be limited. Discounts like this tend to evaporate quickly, particularly on popular color and band combinations like the Milanese Loop. If the Black or Natural finish in your size is reduced now, waiting may mean fewer choices, not better prices.
Looking ahead, keep on the lookout for Ultra 4 price drops once Ultra 5 rumors begin, or when Apple and resellers clear stock. If you’re not in a rush, those may yield more convincing value.
Takeaway:Unless you need the absolute latest under-hood tech, this Ultra 3 deal delivers premium rugged features at a price that’s hard to beat. For outdoor adventurers and value-seekers alike, $599.97 is a standout bargain. What to watch next: how Ultra 4 pricing shifts, and whether Ultra 5’s arrival resets the used and refurbished Ultra 3 market.