Apple’s long-anticipated foldable phone, the iPhone Duo, becomes available for pre-order starting Friday, October 16, 2026 at 5 a.m. PT. Launch day follows one week later on Friday, October 23, for customers in the U.S. and more than 70 other countries including Australia, Canada, China, France, Germany, India, Japan, Singapore, and the U.K. A second wave of launches will roll out on October 30 in 28 additional regions.
To streamline pre-orders, Apple is offering a “get ready” option — giving buyers a one-click checkout capability — but you’ll need to opt in by Thursday, October 15 at 9 p.m. PT.
Pricing & Storage Options
The base version of iPhone Duo in the U.S. starts at $1,999 for the 256 GB model. From there, Apple offers 512 GB, 1 TB, and 2 TB variants, with the largest storage option priced at $3,199. The complete list of pricing is:
- 256 GB: $1,999
- 512 GB: $2,199
- 1 TB: $2,599
- 2 TB: $3,199
Two color choices are available at launch: Star White and Night Sky.
Launch Schedule & Global Reach
In the U.S. and over 70 markets, customers can expect their iPhone Duo orders in hand starting October 23. The launch will expand globally on October 30 to cover 28 more countries and regions.
The iPhone Duo marks Apple’s entry into foldable smartphones — with a book-style design featuring both an outer and inner screen and other foldable-first features. It comes after reports of production challenges, especially concerning display crease visibility over time. Apple has worked on minimizing glare and crease issues through display technologies like matte nano-texture.
Why it matters: This is Apple making a major bid in the foldable market just as competitors have been refining their own designs. Pricing starting at $1,999 puts the device in luxury territory — pre-ordering policies and color/storage tiers are things to weigh before diving in.