Apple has unveiled ‘Apple Upgrade,’ a new leasing program that allows customers to acquire the latest Apple devices through monthly subscription plans. This initiative covers a range of products, including iPhones, iPads, Macs, and Apple Watches, offering flexible terms to suit various preferences.
iPhone Leasing Options
Under the Apple Upgrade program, iPhones are available with 24-month leasing terms. The monthly costs for base models are as follows:
- iPhone 17 Pro: $31.99
- iPhone 17 Pro Max: $34.99
- iPhone Air: $28.99
- iPhone 17: $22.99
- iPhone 17e: $17.99
Customers can opt for higher storage capacities at slightly increased monthly rates. Additionally, 12-month lease terms are available, albeit with higher monthly payments.
iPad Leasing Options
For iPads, Apple offers 36-month leasing plans with the following monthly rates for base models:
- iPad Air 11-inch: $15.99
- iPad Air 13-inch: $19.99
- iPad Pro 11-inch: $24.99
- iPad Pro 13-inch: $30.99
- iPad mini: $11.99
Customers seeking shorter lease terms can choose 24-month plans, which come with higher monthly payments.
Mac Leasing Options
Mac computers are available through 36-month leasing plans with the following monthly rates for base models:
- MacBook Air 13-inch: $24.99
- MacBook Air 15-inch: $28.99
- MacBook Pro 14-inch: $38.99
- MacBook Pro 16-inch: $57.99
- iMac: $28.99
- Mac Studio: $48.99
Upgrades in RAM, storage, or other configurations will result in higher monthly costs.
Apple Watch Leasing Options
Apple Watches are offered with 24-month leasing terms at the following monthly rates for base models:
- Apple Watch Series 11 (42mm): $11.99
- Apple Watch Series 11 (46mm): $12.85
- Apple Watch Ultra 3: $24.99
Customers can also select 12-month lease terms, which will have higher monthly payments.
With the introduction of Apple Upgrade, Apple has discontinued the iPhone Upgrade Program. Existing participants in that program will have the option to transition to Apple Upgrade, finance through Apple Card Monthly Installments, purchase devices outright, or opt for carrier financing.
Apple Upgrade represents a strategic move by Apple to provide consumers with more flexible and affordable options for accessing its latest technology. This program not only caters to those who prefer regular upgrades but also aligns with the growing trend of subscription-based access to technology. As the tech industry continues to evolve, such initiatives may become increasingly prevalent, offering consumers greater flexibility and manufacturers a steady revenue stream.