Apple to Revise App Store Age Ratings in Australia and Vietnam Starting June 2026
Apple has announced forthcoming changes to the App Store’s age rating system in Australia and Vietnam, set to take effect on June 18, 2026. These updates aim to align with local regulations and enhance user safety by providing more accurate content classifications.
Background on Age Rating Adjustments
In recent years, numerous countries have implemented regulations to safeguard minors from potentially harmful online content. These measures often target social media platforms, mental health resources, and gaming practices that could negatively impact younger audiences. In response, Apple has been proactive in updating its App Store policies to comply with these evolving standards.
In July 2025, Apple introduced a more granular age rating system, adding 13+, 16+, and 18+ categories to the existing 4+ and 9+ ratings. This change allowed for a more nuanced classification of apps, ensuring that content is appropriately accessible to different age groups. Developers were required to complete an updated age rating questionnaire by January 31, 2026, to reflect these new categories. ([9to5mac.com](https://9to5mac.com/2025/07/24/apple-notifies-developers-of-new-app-store-age-rating-system/?utm_source=openai))
Further enhancing user protection, Apple expanded its age assurance tools in February 2026. These tools prevent users in regions like Australia, Brazil, and Singapore from downloading apps rated 18+ unless they have been verified as adults through reasonable methods. ([9to5mac.com](https://9to5mac.com/2026/02/24/apple-expands-age-assurance-tools-as-new-app-store-requirements-roll-out-in-several-regions/?extended-comments=1&utm_source=openai))
Specific Changes in Vietnam
To comply with Article 38 of Vietnam Decree 147, Apple will implement region-specific age ratings for apps available on the Vietnamese App Store. Based on developers’ responses to the age rating questionnaire in App Store Connect, apps will be assigned one of four ratings:
– 00+ (suitable for all ages)
– 12+
– 16+
– 18+
These ratings will be displayed on the app’s product page in Vietnam, providing users with clear information about the suitability of the content. Additional details, including specific age rating values, will be available in App Store Connect and App Store Connect Help starting June 18.
Specific Changes in Australia
In Australia, the 15+ age rating will be discontinued to align with the country’s guidelines for the classification of computer games. Apps currently rated 15+ that include any of the following content descriptors will be reclassified to 16+:
– Unrestricted web access
– Frequent medical or treatment information
– Loot boxes
This adjustment ensures that app classifications are consistent with Australian standards and provide users with accurate information about app content.
Developer Responsibilities
Apple has reminded developers to ensure that their responses to the age rating questionnaire in App Store Connect accurately reflect their app’s content. The new ratings will appear on the app’s product page in the respective countries, and it is crucial for developers to review and update their app classifications accordingly.
Implications for Users and Developers
These updates underscore Apple’s commitment to user safety and regulatory compliance. For users, the revised age ratings provide clearer guidance on app suitability, enabling informed decisions about app downloads. For developers, staying informed about regional regulations and accurately representing app content is essential to maintain compliance and ensure a positive user experience.
As the digital landscape continues to evolve, Apple remains dedicated to adapting its policies to meet the needs of users and developers worldwide. By implementing these changes, Apple aims to foster a safer and more transparent App Store environment for all.
