Apple Opens Pre-Orders for MacBook Neo, iPhone 17e, New Studio Displays, and More

Apple Opens Pre-Orders for MacBook Neo, iPhone 17e, and More

Apple has officially commenced pre-orders for its latest lineup of products, including the MacBook Neo, iPhone 17e, M5 Pro and M5 Max MacBook Pro models, and new Studio Displays. Customers can place their orders through the online Apple Store, with deliveries set to begin on Wednesday, March 11.

MacBook Neo

The 13-inch MacBook Neo is powered by the A18 Pro chip and is available in Silver, Indigo, Blush, and Citrus color options. Priced starting at $599, this model offers a balance of performance and affordability. Notably, Best Buy is offering a $25 gift card with pre-orders of the MacBook Neo, providing additional value to early adopters.

iPhone 17e

The iPhone 17e starts at $599 for the 256GB storage variant. It features the A19 chip, MagSafe technology for enhanced wireless charging and accessory compatibility, and the C1X modem for improved connectivity. Cellular carriers are offering enticing deals for this model:

– AT&T: Offers the iPhone 17e (256GB) for $5.99/month when activating a new line or upgrading an existing line on an unlimited voice and data plan. This includes up to $384.36 in bill credits, with no trade-in required.

– Verizon: Provides the iPhone 17e at no cost when purchased on an Unlimited Welcome, Unlimited Plus, or Unlimited Ultimate plan, with the addition of a new line. The promotional credit is applied over 36 months.

– T-Mobile: Offers the iPhone 17e at no cost with the trade-in of an eligible device on the Experience More plan. Alternatively, customers can receive the same offer by trading in an eligible device and adding a line on most other plans. Family plans are also available, offering four iPhone 17e models and four new voice lines for $25/line per month with eligible trade-ins.

Studio Displays

Apple has introduced two new Studio Displays:

– Studio Display: Priced at $1,599 for standard glass and $1,899 for nano-texture glass. It features Thunderbolt 5 connectivity and a 5K Retina display with a 60Hz refresh rate.

– Studio Display XDR: Starting at $3,299 for standard glass and $3,599 for nano-texture glass. This model boasts mini-LED display technology, a 120Hz refresh rate, and Thunderbolt 5 connectivity.

M5 Pro/M5 Max MacBook Pro

The new MacBook Pro models are available in 14-inch and 16-inch sizes:

– 14-inch MacBook Pro: Starts at $2,199 and is equipped with the M5 Pro chip and faster SSDs.

– 16-inch MacBook Pro: Begins at $2,699, featuring the M5 Max chip and enhanced storage capabilities.

M5 MacBook Air

The updated MacBook Air is priced starting at $1,099. It includes the faster M5 chip and a base storage of 512GB, offering improved performance for everyday tasks.

iPad Air

The new iPad Air starts at $599 and comes equipped with the M4 chip, 12GB of RAM, and Wi-Fi 7 support, providing a robust and efficient user experience.

All these devices will be available in Apple retail stores starting Wednesday, March 11, coinciding with the commencement of deliveries for pre-orders.