Samsung has officially scheduled an event on October 21, 2025, to unveil its inaugural Android XR headset, currently known as Project Moohan. This announcement follows a series of speculations and reports regarding the device’s development and anticipated release.
The event, titled Worlds Wide Open, signifies Samsung’s commitment to expanding its technological horizons beyond traditional mobile devices. Unlike the company’s customary Unpacked events, which primarily focus on smartphones and tablets, this presentation will center on immersive technologies and the future of extended reality (XR).
In collaboration with Google and Qualcomm, Samsung has co-developed the Android XR platform. This partnership aims to integrate artificial intelligence (AI) seamlessly across various form factors, enhancing user experiences through immersive and intelligent applications. Samsung’s statement highlights that Project Moohan blends everyday utility with immersive new experiences, unlocking a whole new dimension of possibility and setting a new benchmark for XR.
The event is scheduled to be streamed live on Samsung’s official YouTube channel at 10 PM Eastern Time (7 PM Pacific Time) on Tuesday, October 21. Enthusiasts and industry professionals alike are eagerly anticipating detailed insights into the headset’s features, capabilities, and potential applications.
In conjunction with the event announcement, Samsung has opened reservations for the Android XR headset. Customers who reserve the device will receive a $100 credit applicable toward additional products. While the exact pricing of the headset remains unconfirmed, previous reports have suggested a price point starting at $1,800. Interested individuals can make their reservations through Samsung’s official website.
The development of Project Moohan has been a topic of interest within the tech community. Earlier this year, during the Mobile World Congress (MWC) 2025, Samsung provided a glimpse of the headset, emphasizing its lightweight design and advanced XR capabilities. The device is powered by Qualcomm’s Snapdragon XR2+ Gen 2 processor and features an external battery, allowing for extended usage and flexibility.
Samsung’s strategic approach to the XR market appears to be measured. Reports indicate that the company plans to ship approximately 100,000 units of the headset by the end of 2025. This conservative estimate suggests that Samsung is testing the waters of the XR market, gauging consumer interest and feedback before committing to larger production volumes.
The XR industry is witnessing a surge in activity, with various tech giants vying for a share of this emerging market. Samsung’s entry with Project Moohan positions the company as a formidable competitor, especially given its history of innovation and quality in consumer electronics.
As the October 21 event approaches, anticipation builds around the potential impact of Project Moohan on the XR landscape. Will Samsung’s foray into extended reality redefine immersive experiences for consumers? Only time will tell, but the upcoming event promises to shed light on the company’s vision for the future of XR technology.
