YouTube Enhances NFL Sunday Ticket with Exclusive Perks and Discounts

As the 2025 NFL season approaches, YouTube TV is introducing a comprehensive benefits program for NFL Sunday Ticket subscribers, offering a suite of exclusive discounts and deals from Google products and various sponsors. This initiative aims to enhance the value of the subscription, providing up to $460 in additional benefits.

Eligibility and Access

To access these promotional offers, subscribers must meet one of the following criteria:

– Be enrolled for the 2025-2026 NFL Sunday Ticket season.
– Have subscribed in the previous season (2024-2025) with auto-renewal enabled.

Eligible customers will receive an email titled Check out these new discounts and offers as an NFL Sunday Ticket member, containing unique discount codes and redemption instructions. It’s essential to ensure that promotional emails are enabled in your YouTube account settings to receive these communications.

Exclusive Offers from Google

Subscribers can take advantage of the following discounts on Google products:

– Pixel Watch: $50 off the Pixel Watch 2 or Pixel Watch 3.
– Pixel Buds: $50 off the Pixel Buds Pro 2.
– Google TV: $15 off the Google TV Streamer.
– Fitbit: $50 off Fitbit Charge 6, Versa 4, or Sense 2.
– Nest: $50 off the Nest Thermostat Gen 4.
– YouTube Premium: A 3-month free trial for new members; existing members receive 50% off for 3 months.
– Google One: A 3-month free trial for the AI Pro plan.

Please note that the hardware discounts are valid until December 31, 2025, while the YouTube Premium and Google One offers expire on July 31 and July 25, 2026, respectively.

Additional Perks from NFL Sponsors

Beyond Google’s offerings, subscribers can also enjoy benefits from official NFL sponsors:

– Uber: A 3-month free trial of Uber One (expires January 5, 2026).
– Best Buy: 50% off a My Best Buy Plus membership (expires January 31, 2026).
– Oakley: 20% off select eyewear (expires December 31, 2025).

Subscription Details and Pricing

NFL Sunday Ticket is available at the following rates:

– YouTube TV Subscribers: $378 per year.
– Non-YouTube TV Subscribers: $480 per year.

It’s important to note that non-YouTube TV subscribers will not have access to in-market games via local affiliates. The NFL season kicks off on Thursday, September 4, with the Dallas Cowboys facing the Philadelphia Eagles. Additionally, the Buffalo Bills, led by MVP Josh Allen, will play against the Baltimore Ravens on Sunday Night Football on September 7.

Conclusion

YouTube TV’s introduction of these exclusive perks and discounts significantly enhances the value proposition for NFL Sunday Ticket subscribers. By offering substantial savings on popular Google products and services, as well as additional benefits from NFL sponsors, subscribers receive a more comprehensive and rewarding experience. As the NFL season approaches, these added incentives make the NFL Sunday Ticket an even more attractive option for football enthusiasts.