Incogni Automates Personal Data Deletion to Shield Privacy from Data Brokers

Reclaim Your Privacy: How Incogni Shields Your Personal Data from Exploitation

In today’s digital age, our personal information is more accessible than ever, often without our explicit consent. Data brokers—companies that collect, aggregate, and sell personal data—operate in the shadows, profiting from the sale of our sensitive information. This practice not only compromises our privacy but also exposes us to various risks, including identity theft, scams, and unsolicited communications.

The Pervasive Reach of Data Brokers

Data brokers gather a vast array of personal details, such as names, addresses, phone numbers, email addresses, Social Security numbers, employment histories, and even health-related information. This data is sourced from public records, social media platforms, online transactions, and other digital footprints we leave behind. Once collected, this information is sold to marketers, advertisers, and sometimes, malicious actors.

The implications are far-reaching. Individuals may experience an uptick in spam calls, emails, and targeted advertisements. More alarmingly, the exposure of sensitive data can lead to identity theft, financial fraud, and personal safety concerns. For instance, cybercriminals can use this information to craft convincing phishing attacks or to impersonate individuals for fraudulent activities.

Introducing Incogni: Your Digital Privacy Advocate

Recognizing the urgent need for individuals to reclaim control over their personal data, Incogni offers a comprehensive solution. Developed by Surfshark, Incogni is a subscription-based service that automates the process of removing personal information from data broker databases. By acting on behalf of users, Incogni sends data removal requests to a vast network of data brokers, ensuring that personal information is deleted and not resold.

How Incogni Works

Incogni simplifies the complex and time-consuming task of data removal through automation:

1. Profile Creation: Users provide basic information, including their name, email address, and home address. This data is essential for matching user profiles with records in data broker databases.

2. Authorization: Users grant Incogni the right to act on their behalf by signing an online authorization form. This empowers Incogni to request data removal from various companies and to file complaints with consumer data protection agencies if necessary.

3. Automated Data Removal: Incogni scans people search sites and data broker databases for users’ personal information. Upon identifying records, it sends automated removal requests to ensure that personal data is deleted.

4. Continuous Monitoring: To prevent data from reappearing, Incogni conducts regular re-scans and sends fresh removal requests. This ongoing process ensures sustained protection of users’ personal information.

5. Progress Reports: Users receive regular privacy reports, keeping them informed about the status of their data removal requests and the overall progress of their privacy protection efforts.

Key Features of Incogni

– Extensive Coverage: Incogni covers over 420 data broker sites, including people search sites, marketing data brokers, risk mitigation brokers, recruitment data brokers, and financial information brokers.

– Custom Removals: For data brokers not on Incogni’s standard list, the Custom Removals feature allows users to submit specific links for data removal. This feature is included in the Unlimited and Family Unlimited plans.

– User-Friendly Interface: Incogni’s platform is designed for ease of use, making it accessible even to those who are not tech-savvy.

– Compliance with Privacy Laws: Incogni operates in accordance with global privacy laws such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), ensuring that data removal requests are legally binding.

Subscription Plans and Pricing

Incogni offers several subscription plans to cater to different user needs:

– Standard Plan: Priced at $7.99 per month (billed annually), this plan includes automated data removal from over 420 data broker sites, removal of multiple emails, addresses, and phone numbers, and recurring removals.

– Unlimited Plan: At $14.99 per month (billed annually), this plan offers all the features of the Standard Plan, plus the Custom Removals feature, allowing users to submit specific links for data removal.

– Family Unlimited Plan: For $22.99 per month (billed annually), this plan extends the Unlimited Plan’s features to up to four additional family members, providing comprehensive privacy protection for the entire household.

All plans come with a 30-day money-back guarantee, allowing users to try the service risk-free.

The Importance of Proactive Data Management

In an era where personal data is a valuable commodity, taking proactive steps to manage and protect one’s information is crucial. By utilizing services like Incogni, individuals can:

– Reduce Unwanted Communications: Minimize spam calls, emails, and messages by removing contact information from data broker databases.

– Enhance Personal Security: Lower the risk of identity theft, scams, and cyberattacks by limiting the availability of personal information online.

– Maintain Financial Integrity: Prevent unauthorized access to financial data, reducing the likelihood of financial fraud and ensuring that sensitive information remains confidential.

– Safeguard Personal Relationships: Protect information about family members and personal relationships from being exploited by malicious actors.

Conclusion

The pervasive nature of data collection and sale underscores the importance of reclaiming control over personal information. Incogni offers a robust, automated solution to this challenge, empowering individuals to protect their privacy and reduce their exposure to various digital threats. By leveraging Incogni’s services, users can navigate the digital landscape with greater confidence, knowing that their personal data is being actively managed and safeguarded.