Apple’s AI-Enhanced Siri Overhaul Delayed Again Amid Technical Challenges and Strategic Shifts

Apple’s Siri Overhaul Faces Further Delays Amid AI Integration Challenges

Apple’s ambitious plan to revamp its digital assistant, Siri, with advanced AI capabilities has encountered additional setbacks, leading to further delays in its anticipated release. Initially unveiled in 2024 as part of the Apple Intelligence initiative, the enhanced Siri was poised to offer a more personalized and conversational user experience. However, the journey toward this transformation has been fraught with obstacles, pushing the timeline further into the future.

A Timeline of Delays

The promise of a more intelligent Siri was first introduced at Apple’s Worldwide Developers Conference (WWDC) in 2024. The company envisioned a digital assistant capable of understanding personal context, managing tasks across apps, and engaging in more natural conversations. Despite the initial excitement, the rollout has been anything but smooth.

In March 2025, Apple acknowledged that delivering these new Siri features would take us longer than we thought, with expectations set for a release in the coming year. This admission marked the first significant delay in the project.

By June 2025, during WWDC 25, Apple remained silent on the progress of the AI-powered Siri, with only a brief mention that the work required more time to meet the company’s high-quality standards. This lack of substantial updates left users and developers questioning the project’s status.

Technical Hurdles and Strategic Shifts

The delays are largely attributed to technical challenges encountered during the development and testing phases. Reports suggest that Apple faced difficulties integrating advanced AI models into Siri, leading to performance issues and bugs that required additional time to resolve.

In an effort to overcome these challenges, Apple explored partnerships with leading AI companies. By August 2025, discussions were underway with Google to potentially utilize its Gemini AI model to power the new Siri. This move indicated a strategic shift, as Apple considered leveraging external technologies to enhance its in-house capabilities.

Leadership Changes and Internal Restructuring

The ongoing delays and technical difficulties prompted significant leadership changes within Apple’s AI division. In March 2025, Mike Rockwell, previously leading the Vision Products Group, was appointed to head the Siri team. This executive shakeup reflected Apple’s commitment to revitalizing the project and addressing the internal challenges hindering progress.

Impact on Related Projects

The postponement of the Siri overhaul has had a ripple effect on other Apple initiatives. Notably, the development of a smart home hub, which relies heavily on the new Siri features, has also been delayed. This device, intended to integrate seamlessly with Apple’s ecosystem, now faces an uncertain release timeline due to the setbacks in Siri’s development.

Current Status and Future Outlook

As of February 2026, the release of the revamped Siri remains uncertain. While initial plans aimed for a launch alongside iOS 26.4 in March, recent reports indicate that the rollout will occur more gradually, with some features potentially delayed until the release of iOS 27 in September. These ongoing delays underscore the complexities involved in integrating advanced AI into existing platforms and the challenges Apple faces in meeting its ambitious goals.