Illuminate London’s Skyline: Apple Invites UK iPad Users to Design Christmas Tree Projections for Battersea Power Station
Apple UK is extending a unique opportunity to iPad users across the United Kingdom: the chance to design Christmas tree visuals that will be projected onto the iconic towers of its Battersea headquarters in London. This initiative not only celebrates the festive season but also showcases the creative potential of Apple’s technology.
A Tradition of Artistic Celebrations
The Battersea Power Station has a history of festive illuminations. In 2023, renowned artist David Hockney utilized an iPad Pro to create Bigger Christmas Trees, which adorned the towers with vibrant digital art. The following year, in 2024, the beloved characters Wallace and Gromit took center stage in an Aardman animation shot entirely on the iPhone 16 Pro Max. These events have set a precedent for blending technology with art to celebrate the holiday season.
This Year’s Initiative: A Call to Creativity
For the 2025 Christmas season, Apple is inviting the UK public to participate directly. iPad users are encouraged to design their own Christmas tree visuals, with 24 winning entries set to be projected onto the Battersea Power Station towers. This campaign is presented by British comedian Munya Chawawa, adding a touch of humor and engagement to the initiative.
Greg Joswiak, Apple’s Senior Vice President of Worldwide Marketing, expressed his enthusiasm: Using the power and versatility of our most capable iPad lineup yet, we’re excited to bring Christmas cheer to Battersea Power Station and inspire festive creativity across the nation. It’s inspiring to see such remarkable talent across multiple mediums — all brought together alongside Munya Chawawa. We can’t wait to experience these creations next to the incredible contributions from the public.
Notable Participants and Public Engagement
In addition to the public’s contributions, esteemed figures such as Sir Stephen Fry and artist David Shrigley, OBE, have been announced as participants, bringing their unique artistic visions to the project.
The competition is open to all UK residents and runs until 11:59 PM on November 23, 2025. To assist participants, Apple will host special Today at Apple sessions in its UK stores from November 6 to November 22. These sessions aim to provide guidance and inspiration for creating digital art using the iPad and Apple Pencil. Notably, these sessions will continue until December 22, allowing the public to engage in creative activities throughout the festive season.
How to Participate
To enter the competition, participants must be located in the UK and begin by downloading a provided template. This template serves as a starting point for their designs, ensuring a cohesive visual presentation when projected onto the towers.
Apple’s Commitment to the UK
Apple’s engagement with the UK extends beyond this festive initiative. In 2023, the company relocated its UK headquarters to the reimagined Battersea Power Station, a move that underscores its commitment to the region. This headquarters not only serves as a corporate hub but also houses an Apple Store, making it a central point for both business operations and customer engagement.
Furthermore, Apple’s investment in the UK has been substantial. Over the past five years, the company has spent nearly $20 billion with hundreds of local companies, supporting over 550,000 jobs across the country. This includes roles within Apple’s corporate offices, retail stores, suppliers, and the developer community.
The Power of the iPad in Creative Expression
The iPad has long been a tool for creativity, offering users a platform to express themselves through digital art, music, and more. This competition highlights the device’s capabilities, encouraging users to explore and showcase their artistic talents. The integration of the Apple Pencil further enhances this experience, providing precision and a natural drawing feel that appeals to both amateur and professional artists.
A Community Celebration
This initiative is more than just a competition; it’s a celebration of community, creativity, and technology. By inviting the public to contribute to the festive decorations of a landmark building, Apple fosters a sense of inclusion and shared experience. The projected designs will not only light up the London skyline but also represent the diverse artistic expressions of individuals from across the UK.
Looking Ahead
As the submission deadline approaches, anticipation builds for the unveiling of the selected designs. The combination of public contributions and works from renowned artists promises a visually stunning display that merges tradition with modern technology. This event serves as a testament to the evolving ways in which technology can be used to bring people together and celebrate cultural moments.
Conclusion
Apple UK’s invitation to iPad users to design Christmas tree projections for the Battersea Power Station towers is a unique blend of technology, art, and community engagement. It offers individuals the chance to have their creativity showcased on a grand scale, contributing to a festive tradition that lights up London’s skyline. This initiative not only highlights the capabilities of Apple’s devices but also reinforces the company’s commitment to fostering creativity and community involvement.
