Walmart has announced that it will continue offering its 2023 Onn Google TV streaming devices, the Onn 4K and Onn Full HD, alongside a brand refresh that introduces updated packaging. This decision comes despite the recent launch of newer models, the Onn 4K Pro and Onn 4K Plus, suggesting a strategic move to maintain a diverse product lineup catering to various consumer preferences.
Background on Onn Streaming Devices
Since their initial release in 2021, Walmart’s Onn streaming devices have been recognized for delivering quality Android TV and Google TV experiences at remarkably affordable prices. The 2023 models, Onn 4K and Onn Full HD, were introduced at price points of $20 and $15, respectively, solidifying their position as some of the most cost-effective streaming options available.
Brand Refresh and Packaging Update
In line with the introduction of the Onn 4K Plus, Walmart has initiated a brand refresh that includes updating the packaging of the Onn 4K and Onn Full HD devices. The new packaging features a blue color scheme, aligning with the updated Onn brand identity. This move indicates Walmart’s commitment to maintaining these models in its product lineup for the foreseeable future.
Implications for Consumers
The decision to continue offering the 2023 Onn streaming devices provides consumers with a range of options to suit different needs and budgets. The Onn 4K and Onn Full HD models remain attractive choices for those seeking affordable streaming solutions, while the newer Onn 4K Pro and Onn 4K Plus cater to users looking for enhanced features and performance.
Conclusion
Walmart’s strategy to retain its 2023 Onn Google TV streaming devices, coupled with a brand refresh, underscores the company’s dedication to offering a diverse array of streaming products. This approach ensures that consumers have access to both budget-friendly and feature-rich options, reinforcing Walmart’s position in the competitive streaming device market.