Google is introducing a new Gemini feature that lets its AI make phone calls on your behalf. Named “Call for Me,” the capability is rolling out first to U.S. users with a Pixel 11 and an active Gemini subscription, and it requires the beta version of Google’s Phone app to work. It’s an experimental build intended to see how people will really use AI to handle phone conversations.
How “Call for Me” Works
“Call for Me” allows Gemini to call a business using your own number and do more than just read a script. Once you approve certain personal info, it can share it as needed, navigate interactive voice response menus, wait on hold, and even conduct the bulk of the conversation. Users can track what’s going on with a live transcript display and jump in at any moment. Hardware-wise, it’s tied to Pixel 11 phones in the U.S., and only those with a paid Gemini plan using the beta Phone app get access—for now.
What Gemini Can Do for You
The kinds of tasks Google expects “Call for Me” to handle include checking store inventory, making reservations at restaurants, rescheduling appointments, or placing items on hold. It’s designed to handle real-world conversations—complete with navigating phone menus and dealing with waiting periods. You still retain control: the AI uses your personal phone number to make the call, and you can take over the conversation whenever you want.
From Past Experiments to Full Conversations
This isn’t Google’s first foray into AI calling. The Assistant once showed its ability to call a hair salon and speak naturally through simulated pauses and filler words. More recently, Gemini introduced “Ask for Me,” which lets it ring up businesses to ask questions about pricing or services. Other Pixel tools like “Hold for Me,” “Talk to a Live Rep,” or “Direct My Call” already navigate phone trees and wait for live agents. What’s new is the AI’s ability to handle broader, more complex conversational tasks.
Google says it’s proceeding cautiously, calling “Call for Me” an experiment worth scaling slowly because human conversations tend to be messy, nuanced, and full of edge cases. Only time will tell how well this will work for the masses.
What to Watch For:How reliably does this feature handle real-world scenarios like dialects, background noise, and legal requirements around consent? Also, whether Google will expand access beyond Pixel 11s and the U.S.—those are key indicators of its staying power. Overall, “Call for Me” could shift how we expect AI to interact in everyday life, not just behind the scenes but dialing businesses and doing chores.
